Is milk a good or bad idea?

How do you come up with your next great idea?
It takes a lot of bad Ideas…and sharing them.

Every idea you share is looked at as good or bad.  But you do it anyway.
You may think bad ideas make you look…well bad; but  people don’t think about “the fail” when you have a hit.

Remember the Apple Pippin?  Didn’t think so…

Here’s an idea from 7Up in a 1948 ad.  Remember the uncola?

The lesson: Share that idea.  It may be the one we all agree is refreshing.

PS: Anyone recall mixing grape soda and milk for a purple cow?

1948 print ad for 7Up, suggesting to mix with milk
1948 print ad for 7Up

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