Did they earn it?

In 2023, you were asked for so many things.  Attention, your trust, loyalty, your purchase.

For any of this… you gotta earn it.  Earn our permission, a must before any of those things can happen.  Without permission…you’re just shouting into the wind to nobody.

In marketing… That’s the hard part and will still be in 2024.

a permission required sign across the street from the city hall building in center city philadelphia

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