Happy Birthday Helvetica. 62 years young.
Bold, clean, crisp…and boring. At least that’s what the font is famous for.
An Ad Agency fav, a Transportation Department must have and the font of the first iPhone.
“The scary part of advertising is not that it may be misleading, but that it may bore people to death“…so said Leo Burnett. Don’t get bored seeing this font everywhere now that you’ve seen this post. ;0)