Virus Graffiti Spreads an Idea

A photo of Virus graffiti in Philly. It brings to mind a quote from a great movie** holds true for marketing as well as our present Corona Virus drama: “The truth is what everybody  accepts.” **You remember 12 Monkeys? Trivia: The film was shot in Philadelphia & Baltimore.

Rainy Day Lessons Learned

Lessons learned on a rainy SundayA TV marathon of Law & Order on a rainy Sunday workscontent worksAdvertising worksFrequency in advertising worksGreat creative in advertising worksA burrito and a chalupa really works right about nowDespite our virus drama and everyone’s life turned upside down… marketing still works…right now

It’s a cover up

This week’s “Friday’s Amazing Brand Idea” is an encore, but  timely with covid19. It appears the prevailing medical guidance is if you’re going outside, cover your face…protect yourself and others.  If you don’t have a medical mask, use a scarf, or a bandana or something like this from BUFF.  It could help stifle Covid19 and […]

The answer is 19

The question is whether you’re wearing one.  A smile. It’s our new handshake.  19?  There are 19 different types of smiles per psychology folks. And we can spot a smile up to 200 feet away so take that social distancing. The same head docs also say we feel better when we share a smile…so we got a cure […]