HASSLE FREE: I’ve seen, heard or read this in over a half dozen advertising campaigns recently. The Webster Dictionary definition of hassle: : an annoying or troublesome concern. Hmmm. If we have to convince customers that our brand is not annoying to use; maybe we need a better business model; not a better marketing campaign. Just sayin. ;0)
Everybody is a critic, right? You see it every day. People throwing shade on just about everything, even other critics! Today; try being an “encourager”. Show someone some unexpected help, encouragement and positive thoughts…and watch the magic happen. It all starts with you and me.