NOTHING…George Washington died before dinosaurs were discovered. George passed away late 1799. Dinosaurs were discovered and named about 25 years later. And weren’t even called dinosaurs for about another 40 years. The lesson: Question everything…like assumptions, even questions…and common thinking…and data. PS: Megalosaurus was the first bad boy found
Tag Archives: data
You focused on the wrong party?
1st Party Data: It’s the info that a business has on it’s OWN customer base, directly from those customers. It provides insight on who we are, what we like and our preferences. And this is focus by many leading brands. After all, Ecommerce is growing about 40% this year (38.5%) Let me rephrase: It “should” be a focus. Or …
You above or below the curve?
Simple math says that half of us are below average. Ask anyone…they’ll rarely say they’re planning to even have an “average” day. So what are you going to do to beat the bell curve and be “above average” today?
A note about nothing
The experts will tell you “nothing is impossible”. The data actually shows that many people do nothing every day. Be different; Make it an awesome magical day…do something!
People HATE change…but still use it
Most marketing and business thought leaders will tell you: People hate change. Except about HALF of use love it. Pocket change that is and we have a BIG shortage. You may think, just use Apple pay, or an app or your credit card. Data shows still about half of us use cash for transactions under $10. But due to …
You have the power to show us the light?
I have read that Data is power…well how about data about power? The typical US household uses 914/kilowatt hours per monthMe? I average about 250 a month. What can you do with a kilowatt hour? You can light a 100 watt light bulb for 10 hours What’s it take to make it happen?— A little less than one cup of …
The data don’t lie
You’ve reviewed the data and charts long enough. You can easily see the sky is the limit. Make that big decision today. (Even if it’s choosing between sweatpants or jeans)
Need you to make a decision
Lots of news on decisions being made about our future. If you were offered $1M to jump out of a plane without a parachute…chances are you going to say: NO!!!! But what if I told you that plane was on the ground? The lesson: Data matters, especially before making a decision.
What do YOU believe?
The argument continues for 130 years. (yet another social media debate) Truth versus belief. Truth is real, measurable…and has data on it’s side. In 1891, Seth Wheeler gave the world toilet paper…and his patent should end the debate: over or under? If you “believe” that under is the righteous way. Own it…just more proof that placebos work. ;0)
Customer Service is a Strategy.
So much effort, creativity, sweat and huge money is spent finding new customers; to get non-customers to “try us”. Netflix saves over a $1-BILLION a year with customer retention. Netflix recommends content based on what their customer watches and use their data for a basic philosophy:“Stop trying to sell your customers what YOU want…sell them …
