THIS is the best post…EVER!

This should be the BEST POST…EVER!!!It was created on a brand new computer.By the specs, I created this post on equipment that’s 2x faster as my last laptop.   The hard drive had double the size and speed.  The WiFi connect is faster and more secure, the screen displays more accurate and millions more of colors.  This was …

Come on, I want to hear you say it!

We know the rule of supply and demand. We have a huge supply of content…like drinking from a fire hose. I wanted to take a moment to thank YOU. You spent a few seconds with my work; whether you like it or not, you took the time. Today is the day to share this. Today …

Too much of anything is…

What’s the goal of advertising? To educate and delight potential customers?To sell more stuff? Or to have a colorful dashboard to show a client the X impressions delivered? This is an actual webpage with ONE paragraph of content. This site is well known; got over 7-million visitors last month…and their audience puts up  with 8 pages per …

Today? Baseball is History

A quick history lesson on baseball: the first televised game happened today back in 1939. Princeton beat Columbia 2-1. This was a test game for MLB, as the first major league game on TV was Cincinnati taking on the Brooklyn Dodgers in a double header in NYC.  For you TV content production types: only 2 …

It went Viral

The word “Viral” has been in the news so much lately…but its been the “Holy Grail” of the marketing and social media world. How do we go viral?  How do we take an idea, spread it from person-to-person and have them spread it for exponential awareness? –You may  be right concerning the quality of your …

Rainy Day Lessons Learned

Lessons learned on a rainy SundayA TV marathon of Law & Order on a rainy Sunday workscontent worksAdvertising worksFrequency in advertising worksGreat creative in advertising worksA burrito and a chalupa really works right about nowDespite our virus drama and everyone’s life turned upside down… marketing still works…right now

Does the media matter?

CONTENT IS KING! My question: Does the media really matter in Marketing? So many in advertising…and the businesses they shout about, usually chase the latest shiny new toy (This puppy has her own TIKTOK channel BTW) But does the media really matter IF your message connects and the word spreads? With the right content, regardless …